For generations, the American Dream has been synonymous with homeownership a house with a white picket fence, a mortgage, and long-term roots. But in 2025, that dream is evolving. Skyrocketing real estate prices, shifting values among Millennials and Gen Z, and a strong desire for flexibility have transformed renting from a transitional phase into a long-term lifestyle choice.
Across the country, more people are embracing the renter lifestyle not out of necessity, but out of intention. They want mobility, manageable expenses, and vibrant urban communities. And in some U.S. cities, renting is not only practical it’s ideal.
Niche recently released a list of the top 10 cities where renting isn’t just possible it’s thriving. These places are safe, affordable, and renter-friendly, offering the perks of home without the hassle of ownership.
Top 10 Cities Leading the Rental Revolution
Here’s a closer look at the cities helping redefine the American Dream for a new generation:
1. Fargo, North Dakota
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Median Rent: $916
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% Income on Rent: 16.7%
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Rentership Rate: 55.9%
Fargo tops the list with its small-town charm, safe neighborhoods, and affordable rental rates. With over half of residents renting, it offers a vibrant community for people who prioritize cost-efficiency and simplicity without sacrificing lifestyle quality.
2. Huntsville, Alabama
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Median Rent: $1,078
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% Income on Rent: 18.3%
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Rentership Rate: 41.9%
Once known for its role in the space race, Huntsville is now booming with aerospace and tech industries. It combines Southern charm with a rising job market and low cost of living, making it ideal for renters looking for opportunity and stability.
3. Sioux Falls, South Dakota
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Median Rent: $993
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% Income on Rent: 15.9%
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Rentership Rate: 40.0%
With a strong economy and a focus on quality-of-life improvements, Sioux Falls has become a hidden gem for renters. It’s clean, affordable, and community-driven perfect for families and young professionals alike.
4. Columbia, Missouri
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Median Rent: $1,067
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% Income on Rent: 19.9%
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Rentership Rate: 50.6%
Home to the University of Missouri, Columbia blends college-town energy with small-city warmth. Its walkable downtown, local events, and cultural hubs make it a welcoming city for long-term renters.
5. Lincoln, Nebraska
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Median Rent: $1,045
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% Income on Rent: 17.9%
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Rentership Rate: 44.2%
Lincoln offers big-city benefits with a Midwestern cost of living. With green spaces, great schools, and a growing tech presence, it’s one of the most balanced and livable cities for renters looking for room to grow.
6. Lexington, Kentucky
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Median Rent: $1,101
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% Income on Rent: 19.5%
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Rentership Rate: 46.4%
Lexington brings together rich history, vibrant nightlife, and an emerging arts scene. With a high rentership rate and stable affordability, it’s quickly becoming a top choice for people who want the perks of city life with a community feel.
7. Overland Park, Kansas
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Median Rent: $1,455
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% Income on Rent: 16.8%
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Rentership Rate: 38.5%
Often ranked among the best places to raise a family, Overland Park offers excellent schools, safe neighborhoods, and beautiful parks. While rent is slightly higher, the median household income offsets it making renting a smart financial choice here.
8. Arlington, Virginia
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Median Rent: $2,275
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% Income on Rent: 19.5%
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Rentership Rate: 58.2%
Right outside Washington D.C., Arlington has become a hub for young professionals and government workers. With incredible public transit, tons of amenities, and a high rentership rate, it’s a renter’s paradise despite its steeper prices.
9. Springfield, Illinois
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Median Rent: $945
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% Income on Rent: 17.3%
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Rentership Rate: 36.6%
The Illinois capital flies under the radar but offers exceptional affordability and historic charm. It’s a great option for people who want slower-paced living with urban benefits and a strong sense of community.
10. Wichita, Kansas
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Median Rent: $983
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% Income on Rent: 17.7%
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Rentership Rate: 40.6%
Wichita rounds out the list with its low cost of living, artsy vibe, and expanding job market. The city is attracting more remote workers and young professionals who want room to breathe without breaking the bank.
What Makes These Cities So Rent-Friendly?
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Affordable Rent-to-Income Ratios: All 10 cities have rent levels that fall below the 30% income threshold considered “affordable” by housing standards.
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Strong Local Economies: These cities offer diverse job opportunities without the competitive housing crunch seen in larger metros.
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Community Amenities: From parks and entertainment to transit and culture, these cities are designed to support residents regardless of whether they rent or own.
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High Rentership Rates: Many of these cities show growing acceptance of long-term renting as a lifestyle, with infrastructure and community culture to support it.
Final Thoughts
The American Dream is no longer one-size-fits-all. For many, freedom now means the ability to rent without guilt or pressure to buy. Whether it’s financial flexibility, career mobility, or personal preference, renters are redefining success on their own terms.
The cities on this list aren’t just affordable they’re vibrant, livable, and built for people who want to enjoy life now, without waiting to build equity in a home. Renting is no longer a second choice it’s the smart choice for many in 2025.
Original Source: Renting Is the New American Dream and These 10 Cities Do It Best (Niche)